Is the Social Media Brand Color Guide free?

Yes — the Social Media Brand Color Guide is completely free, with no account, subscription, signup, or usage limits.

Is my data uploaded or stored?

No. The Social Media Brand Color Guide processes everything locally in your browser. Your input is never uploaded, saved, or shared with any server.

Does the Social Media Brand Color Guide work offline?

Yes. Once the page has finished loading, the Social Media Brand Color Guide works without an internet connection.

Which browsers does the Social Media Brand Color Guide work in?

The Social Media Brand Color Guide works in all modern browsers, including Chrome, Firefox, Safari, and Edge — no plugins or extensions needed.

Are these the official brand colours?

Yes — colours are sourced from each platform's official brand guidelines and media kit. They are periodically reviewed and updated when platforms refresh their branding.

Why does Instagram have multiple colours?

Instagram's brand identity is built around a gradient using purple, pink, and orange. The guide lists all three primary gradient stops along with usage notes.

Social Media Brand Color Guide

Reference guide for the official brand colours of major social media platforms.

📸 Instagram

👥 Facebook

🐦 X (Twitter)

🎵 TikTok

▶️ YouTube

💼 LinkedIn

💬 WhatsApp

👻 Snapchat

📌 Pinterest

🎮 Discord

✈️ Telegram

🤖 Reddit

Click any color swatch to copy its hex code. Colors are the official brand guidelines.

Free browser-based tool · Runs 100% on your device · Last updated July 7, 2026

What is the Social Media Brand Color Guide?

The free Social Media Color Guide is a reference tool that lists the official brand colours for all major social media platforms. Use the Search field to filter by platform name and instantly find HEX, RGB, and usage notes for each platform's primary and secondary brand colours. Perfect for designers building social media assets, marketers creating on-brand content, and developers styling social share buttons.

→ Finding the exact HEX code for Facebook blue, Instagram gradient, or Twitter/X black when designing social buttons
→ Ensuring brand consistency when creating platform-specific marketing materials
→ Referencing official colours for social media icon sets
→ Building CSS themes that incorporate platform-accurate social colours

How to Use the Social Media Brand Color Guide

1 Use the Search field to filter by platform name (e.g. "LinkedIn", "TikTok").
2 Browse the colour cards to find HEX and RGB values for each platform.
3 Click any colour swatch to copy its HEX code to your clipboard.

Key Features

🎨
Official brand colours

HEX and RGB values sourced from each platform's official brand guidelines.
🔍
Searchable platform filter

Instantly filter by platform name to find the colour you need.
📋
Click-to-copy HEX codes

Copy any colour value to clipboard with a single click on the swatch.
🌍
All major platforms

Covers Facebook, Instagram, Twitter/X, LinkedIn, TikTok, YouTube, Pinterest, and more.
🆓
Free, always current

Updated when platforms refresh their branding — no sign-up required.

Example Usage

Example Input

Search: "Instagram"

Example Output

Instagram: #E1306C (primary pink), #833AB4 (purple), #F77737 (orange) — gradient

Frequently Asked Questions about the Social Media Brand Color Guide

What is the Social Media Brand Color Guide?: The Social Media Brand Color Guide is a free online tool that lets you reference guide for the official brand colours of major social media platforms. It runs entirely in your browser, so there is nothing to install and nothing is uploaded to a server.
Is the Social Media Brand Color Guide free?: Yes — the Social Media Brand Color Guide is completely free, with no account, subscription, signup, or usage limits.
Is my data uploaded or stored?: No. The Social Media Brand Color Guide processes everything locally in your browser. Your input is never uploaded, saved, or shared with any server.
Does the Social Media Brand Color Guide work offline?: Yes. Once the page has finished loading, the Social Media Brand Color Guide works without an internet connection.
Which browsers does the Social Media Brand Color Guide work in?: The Social Media Brand Color Guide works in all modern browsers, including Chrome, Firefox, Safari, and Edge — no plugins or extensions needed.
Are these the official brand colours?: Yes — colours are sourced from each platform's official brand guidelines and media kit. They are periodically reviewed and updated when platforms refresh their branding.
Why does Instagram have multiple colours?: Instagram's brand identity is built around a gradient using purple, pink, and orange. The guide lists all three primary gradient stops along with usage notes.